Sesame Street Boys Editorial Style Guide

Developed a collection of licensing design elements for Sesame Workshop's Fall 2016 Boys Editorial Style Guide, including character-led badges, character and complementary patterns, name treatments, and icons.

The artwork offered a variety of graphic approaches featuring familiar Sesame Street characters, along with supporting non-character elements for use across licensed consumer products.

Type

Licensing Style Guides & Design Assets

Client

Sesame Workshop

Sesame Street Boys Editorial Style Guide — Elmo Choose Kindness graphic